title_our team  



Charles Geffen - President, Chief Branding Officer. Charles is an attorney with experience in business development, branding, licensing and complex litigation. He has counseled clients in areas such as global sports ventures, intellectual property packaging, publishing and e-business. Charles received a B.S. in mathematics from Drexel University and his law degree from the Temple University James E. Beasley School of Law.

Steve Griffith - Corporate Marketing and Sales. Steve has 25 years experience in brand marketing, sponsorship sales and public relations. He has worked with world-class media, sports, entertainment, and destination properties such as NBC Sports, Madison Square Garden, Main Events, the Worldwide Senior Tennis Circuit and the National Historic Seaport of Baltimore. He has been involved in the promotion of major events such as the Super Bowl, Wimbledon and World Series, and has worked with several prominent sports figures. Steve is a graduate of St. Bonaventure University with a B.A. in Journalism.

Billy Haughton - Director of Harness Racing Operations. Billy is the son of Bill Haughton, perhaps the greatest trainer/driver in the history of the sport of harness racing. Billy has been immersed in the business of harness racing throughout his life from grooming and training to stable administration and ownership of a horseman's insurance agency. His entire family continues to be involved in the harness racing industry including training/driving, management of the Harness Racing Hall of Fame and as presiding judge at a prominent track. Billy has numerous friends and contacts among horse owners, track personnel, media interests and industry organizations. Billy attended Wake Forest University and New York Institute of Technology majoring in marketing and business administration.


Mark Cooper, M.D., M.B.A. - Vice President, Finance. Mark is a strategic consultant to business entities with interests in healthcare. He serves as Clinical Director for MRI Services and Chief of the Department of Body Imaging Services at Thomas Jefferson University Hospital (TJUH), Methodist Division, in Philadelphia. Mark has advised companies such as Howard Fischer Associates, Paul S. Bachow Associates and Goldman, Sachs & Co., and is on the board of directors of Interactive Medicine Inc. He owns a world-renowned collection of baseball games and is a consultant and contributor to the Baseball Hall of Fame. Mark received his degree in medicine from TJUH and holds an M.B.A from St. Joseph's University.

Paul Jensen, Ph.D. - Advisor, Valuation/Pricing of Branding Rights. Paul Jensen, Ph.D. - Advisor, Valuation/Pricing of Branding Rights. Paul is an Assistant Professor of Economics and International Business at Drexel University. His article, "What's In a Name: Price Variation in Sport Facility Naming Rights," co-authored with Timothy Deschriver, Assistant Professor, Dept. of Sports Studies, University of Massachusetts, Eastern Economic Journal, Summer 2003, presents the first-ever, in-depth econometric analysis of the sports/facility naming rights business. He has been published and lectured in areas such as international trade, information technology and the economics of sports business. Paul received his doctorate in international economics, industrial organization and econometrics from Pennsylvania State University.

Richard C. Meltz, D.O. - Vice President, Health Care and Pharmaceutical Branding. Richard is a practicing obstetric surgeon and an associate professor at Temple University School of Medicine in Philadelphia. He is experienced in managing a multi-physician practice and negotiating contracts with regional and national insurance carriers. Richard regularly serves as a consultant to and lecturer for healthcare and pharmaceutical concerns such as Proctor & Gamble, Aventis and Conceptus. Richard received his osteopathic medical degree from PCOM in Philadelphia.

Harvey Rizen - Vice President, Property Acquisition. Harvey is the founder/president of Core Capital Markets, a company that provides financial services to real estate and other business entities. He is the founder/past president of Quaker State Certified Development Company, a federally licensed SBA lender for Southeastern Pennsylvania. Harvey has a B.A. in finance and marketing from Temple University.






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